Sponsorship
A SXSW promotional partnership allows your brand to affect thousands of industry trendsetters and leave lasting impressions and new preferences with these influential figures that in turn affect new consumer trends and tastes. Additionally, direct consumer interaction opportunities are numerous, with thousands of consumers hungry for new information and technologies.
SXSW's powerful marketing vehicle is a perfect way to reach upscale, active young adults for whom entertainment, arts, leisure and multimedia products are a primary part of their lifestyle.
SXSW Sponsorship packages are customized to meet the marketing objectives and budgets of each sponsor. SXSW sponsors have the opportunity to catch the attention of influential film, music, and interactive industry figures, as well as national representatives from nearly every trade and consumer medium devoted to these three industries. It's an ideal way to be a part of the excitement and buzz that SXSW generates.
SXSW 2007 hosted more than 123,000 total attendees!
Attendee breakdown:
- more than 24,000 conference registrants
- approximately 12,000 music festival wristband holders
- more than 35,000 single admissions to the film and music events
- 15,000 Flatstock poster show attendees (free-to-the-public, held during the SXSW Music Conference)
- 5,000 ScreenBurn gaming arcade attendees (free-to-the-public, held during the SXSW Interactive Conference)
In addition, SXSW held three, free outdoor concerts on the Town Lake (now named Lady Bird Lake) Stage at Auditorium Shores -in downtown Austin- during the SXSW Music events that brought in approximately 32,000 additional attendees.
"It is the industry event where buzz is born...." -Newsday
General Overview of the 2008 SXSW Conferences + Festivals
Additional Sponsorship Opportunities
For information on a customized SXSW sponsorship package designed to meet your brand's marketing objectives and budget, email Scott McNearney or call 512/467-7979 ext. 213.
SXSW 2008 is proudly sponsored by...
